Nära

Perfumes used to be exclusive drops of gold, but it has become mass produced toxins that we use on our skin. With Nära I wanted to highlight and question the amount of toxins we put on our skin through synthetic fragrances and beauty products.

Nära is the Swedish word for intimate and closeness. The essence of it is to seize and utilize the nature surrounding us. Flowers in the garden, trees in the woods or weeds peering through the cracks of the asphalt.

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